Ken Spain-Republican Congressional Committee Communications Director

As communications director for the National Republican Congressional Committee (NRCC), Spain attempts to craft winning messages for Republican candidates throughout the country.

The NRCC’s goal is to elect or re-elect Republicans to the House. Spain, who worked on Republican congressional campaigns as well as on the 2004 George W. Bush re-election campaign, collaborates with Republican candidates, incumbents and House leadership to engage in message battles at the local and national levels.

“We build overarching narratives by working with the House Republican leadership, fight the national message war, and put Democrats on the defensive,” Spain said in an email. Interview with, July 8, 2009(1)Interview with, July 8, 2009

He and his team often target vulnerable Democrats by broadcasting the Republican message through local newspapers, TV stations and blogs.

Spain believes communications professionals and the public officials they serve should heed a bit of wisdom from Abraham Lincoln’s 1858 debate with Stephen Douglas: “Public sentiment is everything. With public sentiment, nothing can fail; without it nothing can succeed.” Interview with, July 8, 2009(1)

Eight years of political/communications experience including managing an aggressive 10-person communications shop. Helped some of the country’s highest profile congressional campaigns with communications challenges, messaging advice and media training. Also worked in concert with the House Republican leadership to craft winning messages and build national narratives. Has appeared on FOX News, CNN, National Public Radio and been quoted in national news publications such the New York Times, Wall Street Journal, Politico, and the Washington Post.

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